Digital Transformation - Fear of changing

Digital Transformation – The fear off changing

Fear off changing

Digital Transformation is changing our world and it is scary.

Oxford Dictionary definition of fear is an unpleasant emotion caused by the threat of danger, pain or harm.

Our brain is the most complex and the most unknown organ we have. The brain is responsible for many tasks, but one of the most important is to keep us safe, keep us alive. As result, from an evolution perspective we wouldn’t have come this far, if our brain was reckless. Every time our brain spots danger, pain or a harmful situation that threatens our existence, we feel fear.

We have come a long way and we are not living in caves and hunting wild animals anymore. Our survival instincts are completely different. We don’t fear to be attacked by a lion. We fear to lose our job. Our brain is not worried with the dangers of the past, but it still sees dangers and threats out there. However, technology can be seen or perceived by our brain as a fear.

How many films and books do you know where they tell you a story of how technology will erase Humankind ? Terminator and Skynet ?

How many stories did you heard about people losing their jobs, because of technology ? Car industry for example ?

Change is the only constant

The world is changing and you know that.

High street shops are closing every single day, because we are buying more and more online. Newspaper sales are going down year upon year, because we are reading news on our mobile devices instead. The number of pubs has fallen in the last decade, because we are using social media platforms to interact with our friends and family.

The world is moving from an analogue world to a digital world. If you and your company do not adapt to this change, you will risk being out of business, probably sooner than you think. Feeling fear of the uncertainty caused by change, feeling fear that you don’t have enough know-how to deal with this new digital world and feeling fear of wasting your money and not having a return on investment, is very common.

If you feel these or at least one of these fears, you are not alone. These are the 3 major fears business owners like you feel:

  • Change
  • Don’t knowing enough
  • Wasting money

You don’t need to feel like this. Learn how to overcome these fears and you will transform how your company uses technology and you will stop wasting time, money and you will start growing your business like never before.

Change is the only constant in life.” Heraclitus – Greek philosopher and Charles Darwin said, “It is not the strongest of the species that survives, not the most intelligent that survives. It is the one that is the most adaptable to change.”

Because the world is changing, it is also changing how we are doing business. You know that and you will be reckless if you don’t adapt to these changes.

Stop fearing change and start embracing it. Do not let the fear of change stop you from moving forward.

Don’t waste money

“An expert is a man who has made all the mistakes which can be made, in a narrow field.” – Niels Bohr

You don’t need to know everything and don’t waste your time learning about the details and have in-depth knowledge about technology. You are the leader and leaders don’t execute, they lead. Surround yourself by people that have the know-how, that have the in-depth knowledge, that are the experts and know how to execute things for you.

“Price is what you pay. Value is what you get.” – Warren Buffett

Money is a funny one. £5 can be too expensive or a bargain. Why ? Because your perception of value can change. If you have to pay £5 to check the pressure of your car tyres, it is a lot of money. But if you pay £5 for a car hand-wash, it is a bargain.

Check my FREE document and overcome the 3 major fears business owners have when adopting new technologies and transform your company into a digital and innovative company. Ultimately become more productive, efficient and profitable.

Take action

Are you ready for Digital Transformation ?

Save Time, be more efficient. Save Money, be more productive. Grow your business, be more profitable.

By adopting the right technologies.


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